Class: The Social Paradigm® UNPLUGGED! ("Rapport")
Own the Deal: Social Paradigm®
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28m
Presented Live: February 2nd @ 11am ET
Social paradigms™ drive human behavior, for you, your buyer, and everyone involved in the sales cycle. By changing your uniform and learning how to harness the language and behavior of specific Social Paradigms™ you will gain the control you need to engage with your buyers. In this class, Jeff and CeCe share how to side-step the preconceived notions of the Buyer<>Seller Paradigm and select the right paradigm for where you are in the sales process.
Up Next in Own the Deal: Social Paradigm®
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Class: The Social Paradigm®: Teacher...
Presented Live: February 21st @ 11am ET
Social Paradigms™ are the easiest way to shift the dynamic between you and your buyer. In this class, Jeff and CeCe explore the benefits and application of the Teacher<>Student paradigm and the language and behavior required to transition from one parad...
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Class: Making Instant Connection Thro...
Presented Live: May 9th @ 11am
Linguistic theory teaches us the importance of using different "types" of language. In this advanced class, we introduce the power of "Neuro-Linguistic Programming," and the use of anchoring and sensory vocabulary to inspire change and urgency. We investigate its...
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Class: Social Value™ Unplugged
Presented Live: January 26th @ 1pm ET
A deep dive into one of HOFFMAN's core principles: Social Value. We explore how scarcity, authority, and choice impacts the buyer seller relationship, and how that can be applied throughout the entire sales process. Closers learn new techniques on how to d...
