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Confirming a Champion
Hoffman Hits • 1m 53s
Summary of the three things to do to confirm you have a Champion.
You will learn how to approach, close, and assign responsibility to your Champion.
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Prospecting to the EA
Summary of the three ways to prospect to the Executive Assistant role.
You will learn how to establish yourself as "Student," close the EA directly, and re-close.
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Closing for the Technical Win
Summary of the three things you need to do to close for the technical win.You will learn the how to make an assumptive ask, gather detail, and take the win to your champion.
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Why You? Why You Now?® Structure
Summary of the three elements of the "Why You? Why You Now?" technique.
You will learn the Trigger, the Value Prop, and the Close."