Class: The Industry Question Unplugged: Starting The Perfect Meeting®
Classes: Work the Deal™ • 32m
Presented Live: June 22nd @ 11am
In this UNPLUGGED class, we investigate in detail the importance of the Industry layer in the Perfect Meeting®. Designed to disarm your buyer and shift the paradigm from Buyer-Seller to Student-Teacher, the Industry question is a critical component of a successful Perfect Meeting®. We discuss how to define, research, and ask industry questions and how to leverage that band of the pyramid in order to maintain control in every meeting.
Up Next in Classes: Work the Deal™
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Class: Discovering the 'N' in Bant
Presented Live: June 27th @ 11am ET
In this class, we look at defining, qualifying, and closing for "Need." We discuss how you can use the N in BANT as an opportunity to uncover topics such as competition, buying history, and org-structure earlier in deals than ever before so you can quickly qu...
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Class: Discovering the 'T' in Bant
Presented Live: July 18th @ 11am
Uncovering timeframe is a critical element of our discovery and deal process, but timeframe isn’t just a date on the calendar. In this Level 2 class, we explore how the art and science of layering in questions about timeframe in order to qualify deals, build urge...
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Class: The Intro Unplugged
Presented Live: August 30th @ 11am ET
Deals are won and lost after the first meeting-- or more specifically the first 5 minutes of that meeting. In this unplugged class, CeCe and Jeff dive into the Introduction band of The Perfect Meeting® pyramid and discuss the importance and tactics of every ...
